Byron Chow
Work
About
Messe Frankfurt Shenzhen
Licensing Expo
Rebrand for the Spring 2020 Shenzhen International Toy and Licensing Fair. The prompt was to design a distinct look for each of the six categories presented at the expo that could work as individual elements as well as a cohesive unit.

Each category has distinct features that can be rearranged to create modular illustrated collages, and can be rearranged for different assets.
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